Work At Home Business Opportunities Weblog
Here’s an online marketing foul up I hope you don’t make.
It’s an easy one to make and it stood out as I was reading the website. Maybe because of the tone of the ad copy, something about “Welcome, my friends, to the underground world of Sandbag training!” started to make me wonder if I’d found an exercise website or a drug lair.
Then I found this addition error… can you catch it?

In case you missed it, $149 and $300 don’t add up to “valued at over $549!”
It’s a simple mistake anyone could make… but as part of the total experience it makes you wonder …
A while back I posted something to help a friend who’s a Licensed Massage Therapist. Here’s the unsolicited email it provoked from someone selling their “Search Engine Optimization” services and my snide comments…
I was looking at websites under the keyword Spring House Massage Therapist and came across your site http://work-at-home.business-opportunities.biz . I see that you’re ranked 37 on page 4 in google.
I’m not sure if you’re aware of why you’re ranked this low but more importantly how easy it is to start getting higher listings in search engine results.
THANK GOD you emailed me! I chose the title “Work at Home Business Opportunities” for my blog just BECAUSE I was trying to target the keyword Spring House Massage Therapist! You see I have this secret theory that people wanting to learn about Spring House Massage Therapist try to fool Google by actually searching for key words abotu stay at home moms, working at home, mompreneurs, and stuff like that because that’s how people searching for information on Spring House Massage Therapist think you seel.
You mean that talking about Home Business, Telework, and Work at Home Jobs hasn’t put me in Google’s “Top 10″ listings for Spring House Massage Therapist?
And after I paid for all those expensive “Search Engine Optimization” ebooks too!
I’m truly flabbergasted!
What do you suggest I do? Maybe write some blog posts that are actually on the subject of Spring House Massage Therapist?
And your fee’s only a thousand bucks?
Wow… that’s dirt cheap!
Making your website look “Googley” probably won’t help it rank higher all by itself, but I wonder if it would make our customers/readers seem more comfortable and therefore more likely to trust, buy, request more information, etc.?
Here’s the post that made me start thinking about that…What makes a design “Googley”?
Here’s what Google themselves came up with:
1. Focus on people—their lives, their work, their dreams.
2. Every millisecond counts.
3. Simplicity is powerful.
4. Engage beginners and attract experts.
5. Dare to innovate.
6. Design for the world.
7. Plan for today’s and tomorrow’s business.
8. Delight the eye without distracting the mind.
9. Be worthy of people’s trust.
10. Add a human touch.
Here’s some information from Apartment Tool Kits if you’re in the Real Estate or mortgage brokering business.
Top 7 Characteristics of First Time Home Buyers
Survey According to Latest 2007 NAR Survey
- Purchase almost 40 percent of all residential real estate.
- They have been the leading edge of home sales since 1995.
- 51% married; 25% are single females; 11% are unmarried couples.
- Over 50 percent are between ages 25-34.
- Household Income - 38% make between $45,000 - $75,000.
- Race: 76% White/Caucasian - 10% African-American - 8% Hispanic - 6% Asian.
- 75% first time homebuyers lived in an apartment prior to buying 1st home.
PRNewswire: via Dane’s blog.Entrepreneurial companies continue to be the engine driving the nation’s economy, generating an astounding $4.6 billion in 2007 revenue. The fastest-growing of those businesses are spotlighted in the 14th annual 2008 Hot 100 listing from Entrepreneur magazine.
Of the 100 companies that made the cut for 2008, 76% had turned a profit — and 75% had earned their first million — by just their second year in business. What’s more, every single company on Entrepreneur’s Hot 100 list has added jobs to the U.S. economy since inception, with total projected employment for 2009 to reach over 15,000. Savings and personal funds, lines of credit, friends and family, private investors, and bank loans were the most common sources of funding.
“Amid a volatile economy and growing global competition, entrepreneurial companies continue to demonstrate stellar success,” says Karen Axelton, executive editor of Entrepreneur. “The people who built the Hot 100 fast-growth businesses exemplify the innovative thinking, determination and passion that define entrepreneurship and contribute to the nation’s collective economic strength.”
The Hot 100 companies run the gamut when it comes to industries — from hanger manufacturing and food sales to energy and defense. The top first, second and third companies, respectively, are Simply Self Storage, a provider of self-storage facilities; BlueStar Energy Services, an electricity supplier; and Bills.com, a provider of online personal financial information.
Check out the Hot 100 here.
Photo by Entrepreneur.
This Tip is from Marika Flatt, co-owner of PR by the Book, www.prbythebook.com. I’m so used to thinking “copy”, I frankly never thought of focusing on the very first thing she said here….duh!
If you’re looking for television exposure, you need a completely separate press release or pitch for TV outlets. The ideas you convey in your pitch need to clearly lay out how your segment can be visual. TV typically won’tuse you or your ideas if they aren’t enticing in a visual way. Think of
how you can mold into the segments they typically have on their show. Lay those ideas out in your pitch, clearly and concisely.
Rothschild, the famous financier, is reported to have said never to buy until there is “blood running in the streets”.
Whether there’s blood or not, Americans are flocking to flea markets and Craigslist to sell prized possessions just to raise money to pay the bills.
This means that people with cash can be snapping up items for resale later at bargain prices. The question is “how much later?” I suppose all times are good for “chattel trading” if people know how to do it, but now people with cash can use Craigslist to find incredible deals… if they know where to sell them! Others are being ebay assistants and helping others sell there stuff online as this article notes.
Struggling with mounting debt and rising prices, faced with the toughest economic times since the early 1990s, Americans are selling prized possessions online and at flea markets at alarming rates.
To meet higher gas, food and prescription drug bills, they are selling off grandmother’s dishes and their own belongings. Some of the household purging has been extremely painful—families forced to part with heirlooms.
“This is not about downsizing. It’s about needing gas money,” said Nancy Baughman, founder of eBizAuctions, an online auction service she runs out of her garage in Raleigh, N.C. One former affluent customer is now unemployed and had to unload Hermes leather jackets and Versace jeans and silk shirts.
At Craigslist, which has become a kind of online flea market for the world, the number of for-sale listings has soared 70 percent since last July. In March, the number of listings more than doubled to almost 15 million from the year-ago period.
Craigslist CEO Jeff Buckmaster acknowledged the increasing popularity of selling all sort of items on the Web, but said the rate of growth is “moving above the usual trend line.” He said he was amazed at the desperate tone in some ads.
You can read the whole article here
From WSLS
Send your employees home so they can get some work done. It’s the way to go, said Virginia Tax Commissioner Janie Bowen, who oversees a teleworkforce of 616 — or 62 percent of the Department of Taxation’s nearly 1,000 statewide employees. “It turned out to be an incredibly good business decision,” she said. Bowen joins a growing number of top managers nationwide who have implemented a telecommuting, or work-at-home, program.
“We estimated cost savings of $141,000, primarily the result of decreased turnover,” said Robin Mack, the tax department’s telework coordinator. The department analyzed the program for a year.
Peter Drucker talked about “Management by walking around”, maybe it’s time for marketing - or networking - by walking around.
Forget the social networks online May 1st, why not talk to the people you’d actually have to communicate with in person in an emergency? … That would be the people next door.
Here’s Becky McCray’s article on that subject.
This husband was killed while trying to protect his wife’s home business.
REINOFER Hughes got a second lease on life when he won the battle against prostate cancer two months ago.
However, two cutlass-wielding thieves cut short Hughes’s renewed life at his Lopinot home on Thursday night. He was killed from a chop to the neck and stomach while trying to protect his wife’s livelihood.
Police reports are that Hughes, 57, was killed by two men posing as customers of his shop-JB’s-around 8.50 p.m. The shop is at the side of Hughes’s Dunderhill Road, Lopinot, home, just off the relatively busy, well-lit road going into Lopinot.
The cutlass attack occurred ten minutes before the couple usually closed the shop.
Although Hughes worked as a Paragon security officer, his 44-year-old widow, Joanne, who operated the small shop, described him as “the backbone of the business”.
Speaking at the home yesterday, Joanne Hughes said now she “does not want to have no part of the shop no more”.
It is her only means of income.
Image courtesy Trinidad Express