Archive for the 'Marketing' Category

Have you wanted to use email marketing to promote a local business? Groupon may let you stick your toe in that water to test in for your metropolitan area. (See below for a tool that could let you begin harvesting local email addresses to do the same thing.) You’ve just seen the customer website where [...]

The other day I told you about starting to build websites with Affiliate Genie. I use and am an affiliate for Hostgator and this is an affiliate link for Hostgator. They are a state of the art company and as the industry moved to providing more value per dollar, they automatically upgraded my accounts to [...]

Here’s a neat example of a company using the Holiday to promote their core service by offering a freebie to the customer. Since the Post Office doesn’t seem to want to handle “letters to Santa” this company has set up a direct phone hotline for your tot to have a conference call with Santa! Of [...]

Here’s some quick information that may help you tweak your small business marketing in the days ahead – our prime shopping season! 11 Free Tips To Help Your Small Business Thrive is nothing earth shattering, but it is a convenient article to use as a checklist to ask yourself if you’re using these 11 techniques [...]

Jobberz.com is getting a new look and will integrate more easily with Social Media like Facebook, MySpace, and Twitter. This “Web 2.0″ upgrade makes the site even more useful for linking people with part time work through the free listings there. The new look will migrate sitewide January 2, 2010 but I’ve linked to the [...]

Ok, so what are you doing to stimulate sales during this holiday season. They don’t call this “Black Friday” for nothing. While husbands being dragged along to shop think it’s called “Black Friday” because of their mood and the crowds, it’s called “Black Friday” because of it’s potential to put retailers “in the Black” for [...]

What is List Building? by Dave Lovelace One of the hardest things in business is actually drumming up the business. Whether online or off, you need people to DO SOMETHING if you want your business to be a success. For online business, one way to reach the people that will be most interested in your [...]

How do you use Twitter to augment a presentation or get feedback from a presentation? Frankly, I’d never considered it. In fact I’d like to say I understood it all perfectly, but I’m still taking it in. If you’d like to read this free presentation (no affiliate link just an offsite PDF), it’s here: How [...]

SmallBizBee makes a great point in their blog post entitled A Quick-Hitting 3-Step Content Marketing Campaign to get Customers this Month. So much of the advice in applying “online marketing” strategies to brick and mortar business is about “maybe”. Maybe someone will wander to your website. Maybe a search engine will not list you on [...]

List Building 101 – Create Squeeze Pages by Dave Lovelace There are dozens of them on the Internet. We read them every day but are they effective? Do they make you want to actually do the thing they are asking you to do – which is normally to sign up for an email list? What [...]