Archive for the 'Amazon.com' Category

Steven Weber has a good review of what he considers to be wasteful advertising dollars: a service offering paid reviews through Amazon.com’s “Book Surge” publishing service.
For $399 you can get a supposedly “big name” author to write a paid, gushing review that’s supposed to make you rich on the royalties. I wonder if you’d be […]

Bookselling Pro Steve Weber tells how to identify problem customers right off the bat and cut down on fraudulent refund requests.
The first bit is really about psychology.
The person who orders a book by media mail and then complains when it’s not there “overnight” isn’t all there. If the first thing out of them is a […]

CNN.com is reporting that during this last Christmas Season, Amazon.com and Netflix.com received greater competition from formerly “brick and mortar only” competitors like Sears.com and JCPenney.com…”If these traditional multi-channel retailers can keep focused on the customer and continue to achieve these types of improvements, they will [become] a tough set of competitors for the pure-play […]

If your home business involves selling online through Amazon.com, hopefully you got your share of the sales in what Amazon.com is calling their best holiday sales season ever according to Breitbart.com, taking 4 million orders on December 11th alone.

Amazon.com started what could arguably be called the first affiliate program by offering referral fees to site owners.
As the rest of the industry moved to monthly payments long ago, Amazon.com continued its slow quarterly payment method arguably because of concerns about returned items.
Evidently the number crunching is over and the company feels secure in offering […]

The last few days, I’ve written about the importance of getting amateur reviews (especially 5 star reviews) to help your book sell. You can read those posts here and here.
After yesterday’s post, probably most of you went… sure I’d love to get 5 Star Reviews for the cost of a book and postage! But where […]

Yesterday I wrote about the growing importance of amateur reviews - especially 5 star reviews - at Amazon.com.
That left the question… well how do you get THOSE? Of course everybody wants them!
Here’s how.
You ask for them.
If you’ve got a book that sells on Amazon (or Barnes and Nobles for that matter) you simply identify people […]

Steve Weber got me thinking about this and I believe he’s right.
If you’re into publishing these days, the ONE thing that will make or break your book sales will be the amateur reviews at sites like Amazon.com
The publisher is in the business of having a “stable” of well known reviewers who are popular authors themselves […]

It’s turning “Black” for online shoppers even before “Cyber Monday”. Crowds can even affect online shopping.  
Shoppers at Amazon.com yesterday and Wal-Mart.com today faced problems because of massive traffic surges.
Also: a new consumer warning out says that if you want to buy a “gift card” you should get one from a store that keeps gift cards behind the counter…at […]

Amazon.com’s Mechanical Turk program pays people to work at a computer doing things that people do better than computers. One job involved taking images of storefronts and matching them up to businesses listed in a database.
The original “Mechanical Turk” as a sideshow machine that it’s inventor claimed could play chess against a live opponent. The […]