Search Results

  • How To Create A “How To” Product

    Paulette Ensign got her start writing “tips booklets” the subject of her blog. It put her on the pathway of publishing many things. One “bread and butter” product worked again and again and most of the early advertising was done by press release.
    Could you get YOUR start on a new path by creating your own [...]

  • Let The Pro’s Sell Your Tips Booklet For You!

    This is from the “Tips Booklet Guru” Paulette Ensign and I wanted to pass it along. Be sure to visit her site at http://www.tipsbooklets.com
    This sounds like a really good deal if your booklet is a proven seller – or if you’re just getting into the market. This system lets you target people seeking quick [...]

  • Tips Booklet Transcription Service

    Paulette Ensign mentions some resources her clients mentioned to her for transcribing audio tapes into text for tips booklets.
    Terrible at typing? Maybe getting a transcriptionist to help will help you?
    Two transcription services have come past me within a week. I have not personally used either of them, though I know people who have, and who [...]

  • Should You Have A Newsletter, Blog, or Booklet?

    Should you have a newsletter, blog or tips booklet? Paulette Ensign says “yes”. As she points out, these are not mutually exclusive answers.
    Do you have a blog? Check out your biggest categories and see which of the gems in the largest categories can be turned into a tips booklet(s) or information product?
    Do you have a [...]

  • Audiobooklets, Podcasts Can Be Made Quickly & Easily

    The guru of tips booklets Paulette Ensign suggests putting your tips booklet in as many formats as possible… including a tips booklet in audio format. She suggests using the service available through http://www.freeconferencecall.com/
    If you don’t mind spending a few bucks so you can record directly to your computer, a friend of mine suggested the free software Audacity and [...]

  • Be In A Book Without Writing The Book

    You may never be an author… so how do you get the credibility of being mentioned in a book?
    Paulette Ensign tells how.
    I’m in over a dozen other people’s books. They wrote or compiled the book, dealt with publishing it, and promote it. The tradeoff in these situations is free publicity for my business, and it [...]

  • Women’s Marketing Telesummit 2006 October 18 – 20

    This isn’t about home business per se, but some of the mompreneurs I know from this blog should find this event worth checking out.It’s the Women’s Marketing Telesummit and it will focus on low cost marketing methods to boost revenues. Given the relatively low cost of approximately $140US for events over three days, it seems [...]

  • Can You Sell Tips Booklets At Grocery Stores?

    From Paulette Ensign:
    Periodically the question pops up about distribution into grocery stores and drug stores.Today brought one of those emails.
    My response was this: Though you may envision your booklet there, it will not happen, nor, in fact do you really want it to happen. Those publications come from sources that distribute many titles, first of [...]

  • 15 Years Later, Her Tips Booklet Keeps On Selling

    Paulette Ensign got her big break publishing a “Tips” Booklet. 15 years later, she’s still going strong. Her original creation is still being sold by the thousands and licensed in many languages. It’s title? “110 Ideas For Organizing  Your Business Life” .
    This one booklet, originally written for some desperately needed cash flow became the foundation [...]