Keyword Research Tool – 5 Facts to keep in mind

Need a Keyword Research Tool? Here are 5 facts to keep in mind.

1. When choosing the right Keyword (or Keyword Research Tool) the difference between the write word and the wrong word (to quote Mark Twain) is the difference between Lightning and the Lightning Bug!

The right keyword has these characteristics: Decent volume of monthly searches, decent revenue potential through Adsense clicks or affiliate earnings, little competition, and it indicates the likelihood that the person using the term is a BUYER instead of just a LOOKER.

2. A specific keyword like ”TC-P54VT25” is more likely to indicate someone ready to buy than a more general keyword like “HDTV”. I often find these by using my keyword research tool to “brainstorm” options.

3. Though the tool never seems to work when I want it, Microsoft’s Online Commercial Index does a good job sorting the buyers from the lookers. Be sure any keyword research tool you get links to that for those rare occaisions when it IS working! The closer the index is to 1.0 the better for an affiliate marketer.

4. Don’t forget the list of related words your keyword research tool spits out.  Search engines aren’t stupid. They’re increasingly sophisticated and so a page about “natural remedies for high blood pressure” is expected to have variants of the phrasing to prove it’s not a computer generated spam page. So the search engines expect variants like hypertension, home remedy, lower blood pressure naturally, in conjunction with your main keyword. Usually the best related keywords are produced by a keyword research tool drilling down in a broad search term (usually one or two words) to produce a list of long tail keywords of three or four words.

5. A good keyword research tool saves you money. I use MicroNicheFinder because it’s a one time price and constantly updated. Whichever you choose, keep these facts in mind as you use it to make money online.