The rules are changing for “brick and mortar” businesses… those home based businesses and small storefront businesses that market their services locally (at least in part).
Now even your local hardware store needs to think about how it ranks in Google’s (and others’) local search rankings for it’s product and services.
At this stage of the game on 10/2/2008 even ONE back link to your website can help boost your services profile on Google Local.
That’s why I set up and am publicizing a free business directory listing service.
Note: All directory listings are manually approved. NO “internet only” business that does not sell products and services in its local business area will be accepted.
The day people started using “Google” as a verb instead of a noun was the day that Yellow Page advertising started to die. “Local Search” is the name of the game these days for every small business!
In the Local Search marketing world, every “one way” link back to your business is crucial so that when people search for your product or service in your city or town your listing is the first one they see if at all possible.
Because MOST businesses have NO links back to their website, every link helps.
So help yourself out – it’s free.
Victor on November 18th, 2009 at 3:59 am
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