Economy Got You Down? Take A Cue From Pamela Slim

Here’s an excellent post by Pamela Slim from Escape Cubicle Nation on the economic downturn.

The excitement of an economic boom is intoxicating.

I lived and worked in Silicon Valley right in the middle of the “web crack” growth period.  There was a buzz in the air that lifted everyone’s feet a few inches off the ground.  People were meeting and pitching and partnering and hiring and planning on taking over the world.  Consulting work was abundant, and projects always grew in scope.  Engineers straight out of college got BMWs as signing bonuses.

Then, the crash.

Bravado turned to desperation.  Buildings were shuttered, cars were repossessed, up-and-coming engineers moved back in with their parents.

Sound familiar?

You can read the balance of her fine article here.  She goes into depth on ways to transform your business in these challenging times.

Here main point is

1. Make the customers who provide your living feel safe and encouraged. They’re worried too.

2. Find new ways to economize.

3. Rethink your market and strategy… she gives an excellent example about the real estate industry in her area.

4. Refocus on doing what you were meant to do in life!

But don’t take my word for it - read it yourself!