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Pizzerias Get $6 to $9 more on web orders according to the San Jose Business Journal. Evidently it’s a global phenomenon. By using the web, buyers can spend more time and don’t feel as rushed. So they spend more money.
This means that local, independently owned pizzerias can get a huge bang for their buck by investing in a web based ordering system and encouraging their customers to use it.
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By Chuck Huckaby and Dane Carlson.
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