Here’s one home based Jewelry Designer who has the right idea… unique products, a wide variety of price ranges, and a variety of marketing outlets!
From SW Virginia Today
Owning a home business is allowing Vaughan to spend time with her children, Autumn, age 3, and Gabriel, 16 months. She had taught school at Floyd Elementary, just a short distance from her house, but she says it was hard to balance being a teacher and a mom, both with their demands on time and energy. Her husband, Aaron, actually motivated her to start the home business.
The couple met in Maine, her home state. They married and moved to Richmond. After coming to Floyd one New Year’s Eve, they connected with the area, decided to downsize, and move here. Aaron, who is a native of nearby Blue Ridge, found a job with Dreaming Creek Timber Frame Homes in Floyd. She initially taught fifth grade. When she left teaching, the home business seemed to be the answer for this family that had gone from two full-time incomes to one.
“Everything I make is one of a kind,” she remarks. She uses a variety of techniques to fashion the jewelry, and she is always learning and exploring.
The price range is wide – from $8 to $200. As she says, “there is something for every pocketbook.”
Vaughan sells from her home. She attends nine festivals a year, mostly in Virginia. Once a month, she also goes to the Roanoke City Market, which, she notes, is “a great venue.”On two Thursday nights a month she does home parties. Customers invite her to their homes, everyone brings a friend, and Vaughan decorates the house with jewelry. “There are no speeches, and from 3 to 30 people come.” Vaughan says she goes to homes as far away as Roanoke, Blacksburg and Christiansburg, as well as in the county.
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