Here’s a good article for any individual or company wanting to blog. How will you know if or when you arrive?
From ClickZ They provide the main points my comments are in (parentheses)
1.What will the blog be about?
2. Who will be responsible to do it?
3. How much time will it take? (To what depth do you want to go? Original content or just posting press releases?)
4. What will it cost? (Not just hosting and domain name, but cost of the workers)
5. Will it really help? (It’s an SEO no brainer as the article says, but what how will you measure “help”?)
No comments yet.