Since I scan the news daily for topics related to home business and telecommuting, there’s alot about the environment mixed in.
Most of it involves measures that are presently untenable because they require those least likely to change behavior to do just that, i.e. your consumer who’s just trying to make ends meet. Selling “belt tightening” to them after the government has trashed the buying power of what they earn just in time for Christmas is going to be like “selling” them on cutting off a good arm with no anaesthetic just because some politician said so.
I don’t call that an easy sell.
So who is willing to make significant changes and why?
Well, people who stand to save lots of money in the process.
In this case, those are businesses reeling because of transportation costs.
So how could cutting their costs end up saving energy and even helping consumers?
Learn more at Solving The Freight Rail Transportation Bottleneck
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