Here’s a lens about using Squidoo for direct marketing. One module is about “party plan” companies like “Pampered Chef” or any number of cosmetic or skin care companies like “Mary Kay”.
Don’t give up your day job just yet, but it’s great to have as PART of your marketing arsenal.
In a more recruiting based MLM or other direct selling program? You’ll find useful ideas here too!
Here’s the elements they suggest you use:
If the goal of your lens is to get people to book a catalog or face-to-face party with you, your lens will look a little different. Here is a sample layout for you to use:
- Make a List
Top ten reasons why a hostess wants to hold a party.- Flickr
Photos of people having fun at past parties.- Link List
Link to the most popular items in your online catalog that hosts choose for their bonus gifts.- Make a List
Outline the details of your attractive hostess program.- Make a List
A list of fun party themes that a host can do for his or her show.- Google Maps
Where you live, so people can get an idea of your booking area.- Write!
A short biography about why you love doing what you do, and how to get started hosting a party.- RSS
Link to your blog if you have one. If not, start one. It’s a great way to recap the fun people have at parties.- Guestbook
A standby that allows people to leave messages and say hi. Get your former hostesses to leave testimonials!
Kimberly Dawn Wells on September 19th, 2007 at 8:48 am
Thanks for mentioning Squidoo as a way to help promote your business! You’re right, Squidoo is just a starting point, but if you create a variety of lenses on a variety of niche parts of your business, you’ll have that many more incoming links and ways to educate prospective customers!
Chris at Top Work From Home on December 2nd, 2007 at 1:11 pm
Squidoo is a great way to get started promoting products or your website online. I have created several Squidoo Lenes and encourage all our members to do the same.