Archive for August, 2007

Here is a great idea for geographical post card marketing that someone sent me today.
Some businesses operate by targeting a neighborhood again and again because, odds are, someone there will be in the market to buy another home, move, do home maintenance, etc. Real estate agents call this “farming”.
But mortgage brokers do it as […]

The Agurban Institute’s goal is to help communities transition into the economies of the future. But perhaps it will help you if your personal economy is in transition.
From the Agurban Institutes’s ezine…
So what, you wonder, is next?
Well, Intuit and the Institute for the Future have done some thinking about just that question, and what […]

As every real estate wannabe knows, “flipping” home is supposed to be one of the tried and true techniques of the business. This report from Reuters blames “investors” and “scammers” for the demise of a once nice neighborhood.
“Flipping” though is traditionally though just taking a property bought at discount, sprucing it up and selling […]

I found this amazing - 42% of IBM’s 350,000 employees could work at home? Evidently according to the ABC report. It saves them $100 million in real estate costs annually. There are drawbacks however - some joke that IBM means “I’m By Myself”.
Now they have to schedule time to get together to build camaraderie.
One […]

I don’t know any work at home businesses that routinely use television routinely. If they do it’s likely local cable or public access, not network TV.
This Google expert says traditional TV is about dead.
I think he’s living in his own little cyber world however because what he says presumes the easy access to high speed […]

It’s amazing to me the number of blogs that exist which do not offer a single original word of comment. Whatever my rss spews out, they suck it up and repost it on their website.
It makes me want to write something really outrageous like “THIS BLOG EXISTS THANKS TO STOLEN CONTENT”, let their rss feed […]

Some women starting a business have never worked outside the home and need to start from the beginning, while some men may be starting a business after working in the workforce for many years. I had worked in the workforce for over 10 years before I decided to start my business and had some […]

Remember that to the Federal Government, small businesses are anything up to 500 employees! For most of us that’s a “large” business!
But they still do try to do contracting with small business. That’s why big business tries to masquerade as small business to get these contracts by buying “small” subsidiaries.
So there’s a plan, get a […]

They’re 70 million strong and so used to having their own way they it’s downright annoying. But they have skills and employers need them. In fact, the futurist guru’s say there’ll be a huge shortage of workers (10 million or so) within the next 20 years.
Generation Y is  so mobile, they may - quite unintentionally […]

If you’re building a website for your small business keep in mind this latest trend: the use of social networking sites and social media to get the word out about your business.
This is a story about a company hiring someone to surf MySpace to generate marketing buzz. It’s interesting reading and is a free […]