Podcasting Sells Books Like Wildfire

May 9, 2007 by Chuck | 0 Comments

Steve Weber told the awesome story about how one author parlayed a hastily produced podcast before an interview with Oprah into a financial windfall!

The limiting factor is whether you can get on Oprah.

But even without Oprah,  if you’ve got a hot audio file you could still create a nice stream of online income if you have something people want to know about

Author Mignon Fogarty, host of the Grammar Girl podcast, took just a few days to crank out an audio file of her upcoming Holt book and rushed it onto Audible.com right before an appearance on Oprah. The hour-long $4.95 audio went to No. 1 on iTunes, and she cashed in on the Oprah publicity even though the book wasn’t on the street — in fact it’s not even written yet.

In Writing, Publishing, Podcasts, Online Marketing

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