This article on Easy Photo Biz has been the blogs most popular post on starting a home based photography business.
Here’s another article on the topic with a few good pointers.
1. Have a theme… pets, old time photos, etc that sets you apart from the rest and relates to an impulse buy people would make after seeing what you do. I think this is the best point the author makes. It puts thinking about your niche and subsequently how you’ll market yourself right up front. If you’re doing old timey photos, maybe you need to know all the local Civil War or Revolutionary War re-enacters? But once you know your theme, you’ll have a better idea where to go next.
2. Start with a business plan.
3. Get the right equipment. With good digital equipment and photo printing equipment available at most major office chains, anyone can produce excellent photos if they have an eye for a good picture and know how to get the equipment to work properly. Shopping for the best price is the key.
4. Get the right insurance.
5. Marketing… that always seems to be the bugaboo of business whether it’s getting traffic to your website or clients for your photo business.
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