As time goes on the access of small and home based businesses to targeted TV advertising continues to increase.
If you have a proven product, the back office management and “systems” to handle an influx of leads, and now need to test a whole new stream of advertising to take you to the next level, dip your toe in the water of television advertising. It’s cheaper than you think these days.
CBS, NBC, CNN, FOX, Cartoon Network, TBS, HGTV… you name the network and there’s likely space available for your promotion.
These ads aren’t broadcast to everybody and their dog though, you can tightly target your state, city, or neighborhood or demographic segments – that’s the cool part. Sports related businesses can advertise on ESPN, for example, within 10 miles of their location. Real estate agents can simply target their preferred city or counties. If you know who you’re trying to reach, a few simple questions lets you put yourself right before their eyes faster than you might believe.
Advertising packages start at just $1500. Just thought I’d let you know. An attorney friend of mine started his disability representation practice by targetting an entire state… for much more than these prices. Like most things, the prices are plummeting and that means advantages are being passed on to increasingly smaller businesses.
adbdat - » Affordable TV Advertising For Your Small Business, Starting AtWork At Home Business Opportunities Weblog on May 6th, 2007 at 1:56 pm
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C. Madding on May 28th, 2007 at 4:48 pm
Real Estate agents can get a high quality TV ad produced for free at TVSellsRealEstate.com in as little as 24 hours. The best deal in TV advertising for franchises is BareNakedAds.com as they go on national TV for less than a banner ad.