More Ways To Make Money On Squidoo

March 9, 2007 by Chuck | 3 Comments

Here’s more from the Squidoo.com Squids themselves on how to make money on Squidoo!

Every lensmaster wants to know, “how can I make more money?” Google ads aside, a lensmaster makes money every time a reader clicks on an item for sale and purchases it (or winds up buying something else on that site, later in the clickstream). So: how can we get more visitors to buy the stuff we’re passionately recommending?!

1. Start relevant, stay relevant.
If your lens starts with the history of stuffed animals and trails into, “cheap boat motor parts on eBay,” you’ve just lost a fabulous opportunity to sell related accessories to your visitors. What would stuffed animal historians possibly want to buy? How about acrylic cases to keep their stuffed toys clean, or oak display shelves that fit their living room decor, or a journal to record their collection? By offering related products on your site you keep your content focused and your visitors interested. A lot of lensmasters fall into the trap of using unrelated offers to fill up space. You’re better off with a short, focused lens that readers will want to come back to. If you want to get greedy for more money, make more lenses! Don’t jam it all in to one.

2. Make a recommendation
People want to get their hands on the things their friends use and love, so why not make a recommendation? If you love a product (or book or music or DVD), incorporate a module to showcase that one specific item and review it. Why do you love it? What are the pros and cons of using it? How will your visitor benefit from purchasing it? Don’t just say, “It’s great!” That doesn’t mean anything to a shopper.

3. Make more lenses!
If you’re an expert on, say, wallpaper borders, brainstorm multiple lens ideas for using wallpaper borders.
- Borders for the bathroom, kitchen, kids rooms, etc.
- Borders for decorating furniture, closet doors, bookcases, etc.
- Borders for craft projects, scrapbooking, card making, etc.
- Borders by application style (glue or self-stick)

You get the idea. THEN…link them all together!

Likewise you could do a series of lenses on:
- pottery for beginners, children, kitchenware, and wall art
- board games for kids, college students, family reunions, and blind dates
- sunglasses for snow bunnies, state troopers, Paris Hilton lookalikes, and Matrix fans
- golf equipment by color, for lefties, with team logos, and for ladies

Don’t put all your squids in one basket, and don’t limit yourself to just one or two mega-lenses on a topic. More lenses will mean better chances of getting found in search engines and more niche markets to target.

Tip: Be sure each of your lenses is unique, and doesn’t have copied and pasted text. Search engines (and SquidStaffers) frown upon multiple sites with the exact same content. (Hello, spam, anyone?) Target your text for your niche offer to draw your readers in.

In Online Marketing, Squidoo.com, Working At Home

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