Isabel Isidro tells how to compete with Starbucks…
Be sure to read the whole article, not just these great “high points”
1. Start with a good business concept
2. Think big.
3. Think outside the box. (Example, “clustering” of stores.)
4. Partner Smart - like Barnes and Noble and Chapters in Canada.
5. Create a Unique Experience
6. Keep customers happy…Be accessible.
7. Dig deep into customer’s wallets. They sell more than coffee and not just food… they sell CD’s for example.
8. Roll out new initiatives quickly.
9. Good management.
10. Diversified Revenue Stream.
How can these apply to your business?
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