Click Fraud is a business. As one trade show exhibitor said, when he was at the trade show his conversion rate doubled. Why? The competitors clicking his ads to deplete his ad budget were too busy at their tradeshow booths to spend their day clicking on their competitor’s ads.
But Click Fraud is much more than just the impluse of envious competitors.
It’s a business model for some companies who create web sites on high profit key words and then advertise for folks desperate for “legitimate work at home jobs” to click these ads from remote locations, from their own computers, to mimic legitimate inquiries from customers.
Here’s more…
From SFGate.com
Louise, a disabled housewife, plays a bit part in a ring of online fraudsters.She spends her days at home in Ohio entering queries in obscure search engines and then clicking on the ads — over and over again.
Louise’s illicit clicks cost advertisers untold amounts of money. But she doesn’t care because some of their losses eventually trickle into her pockets to help pay for her prescription medicine.
“All that mattered was that I needed the money,” Louise said, explaining why she leaped into a career of fraud last year.
Louise, who asked that her full name not be used because of the questionable nature of her work, is not alone. Armies of average citizens have been lured into similar fraud rings by come-ons to earn money from home….
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