12,793 Indians use eBay as their primary or secondary source of income!

From Indian Television

Mumbai, July 25, 2006: New research released by eBay India, India’s leading online marketplace, shows that nearly 31% of eBay sellers or 12,800 Indian entrepreneurs including many businesses, make a primary or secondary source of income selling on eBay India. An independent survey was conducted in June 2006 by AC Nielsen with eBay sellers across USA, Canada & Asia-Pacific.

Indian entrepreneurs are rapidly embracing the internet in search of successful online business opportunities with around 38% of the current eBay India sellers quitting their jobs to sell on eBay! As many as 9% of eBay sellers see eBay as their primary source of income.

Highlights of the survey include:
” 75% of eBay India sellers sell as individuals, out of which 65% use eBay as their only online sales channel.
” Some key reasons eBay India sellers choose to sell online are:
¢ 54% believe eBay helps to reach more potential customers
¢ 40% find that eBay is easy to use
¢ 39% felt the flexibility to work according to their free time is a key reason to sell online
¢ 37% felt that the possibility to run businesses from home
” 72% eBay India business sellers however, choose to sell on eBay to increase their personal income, 55% to do something they are passionate about and 51% to be independent.

Gautam Thakar, Country Manager, eBay India Marketplace says, “India is a nation of entrepreneurs and they are embracing the internet & eBay to find cost-effective and simple solutions for creating an online business and accessing more customers. eBay provided them with a global marketplace and access to 203 million potential buyers. The zero upfront investment required to start an eBay business attracts the entrepreneur in every Indian and has helped thousands of Indians join the 1.3 million eBay sellers who make their livelihood on eBay.”