Archive for June 19th, 2006

PrestoGifto.com is testing a mechanism that delivers contextual ads for CafePress. It’s developed by a fan of CafePress who likes their 20% commission and is developing the software for their personal use. Now any well trafficked home business website or blogger working from home can sell personalized, context relevant items and earn a 20% commission on [...]

People working from home are notorious for printing their own business cards. Sometimes that’s OK … IF the quality of the card equals or exceeds what you can get locally at the quick print shop. As long as it looks GREAT… people can forgive the fuzzy edges. I was surfing the web and found some [...]

Nature or nurture? People often try to claim “___________ is useless, I don’t have the genetics”… and then assume they’ll never have a successful home business or any business. But when you think about it, nature and nurture are difficult to separate.  Identical twins separated at birth who both grow up to be business owners [...]

Successful Word of Mouth Advertising needs a good story. Sometimes it helps to hire a pr person write that story or ask a reporter for the local paper about what he or she finds “newsworthy”… the story you use for word of mouth advertising should be the same thing that makes a good press release work.  But it [...]

I remember reading years ago that when a society – like the U.S. - produces more lawyers than engineers, then we’ve stopped being productive and entrepreneurial and entered into the cannibalistic phase just before cultural demise. This article though, takes the opinion that the rise in the number of lawyers is a reflection of the lack of confidence [...]