Archive for 2005

From David Frey’s ezine Online newsletters are awesome marketing vehicles, BUT there are several drawbacks to an online newsletter. – Drawback # 1 Getting your online newsletter delivered is getting a lot harder to do. In fact, I would say that up to 50% of my newsletters are NOT delivered. (Yikes!) – Drawback # 2 [...]

Gary North is making available 115 Marketing Case Studies on his site. Based on his email yesterday, these case studies will be free until December 4th. These case studies can, for the most part, be adapted to any small or local business. The 115 case studies range from direct mail secrets, to yellow page strategies, [...]

As society goes “hi tech”, the backlash is the consumer’s growing demand for “high touch” … high service, personalized, sales and service. Watch for more direct selling of consumer goods with high enough pricing structures to allow sales people to make a living selling them directly. From MLM.com via Ty Tribble on the MLM Blog: [...]

If you’re in the Northern Hemisphere, winter’s descending and the dreary days can spell Cabin Fever for your work at home business. Some people call the syndrome “Seasonal Affective Disorder”… dimished full spectrum light leading to diminished happy feelings. It always seem to strike worse when working at home. Cris Zimmerman points readers to an [...]

Sales Warrior was telling me about when he went selling in the snow. For him, a real salesman works smart and doesn’t even let a blizzard stop them. It’s a good less for most of us who let any discouragement slam the breaks on. Seems that Sales Warrior flew into a town trying to find [...]

Climate changes happen and they don’t have to be the end of the world… otherwise why is a place covered by an ice sheet called “Green Land”? Responding to such changes can be profitable and – for the successful entrepreneur – highly satisfying. As the expert they quote notes, most of the doomsayers have no [...]

From StartUps.co.uk Britons are becoming increasingly driven toward starting up, as a new poll shows growing numbers of young people say they would like to run their own business. Research from Norwich Union for Your Business reveals that just over eight in 10 people between the ages of 19 and 30 say they would or [...]

So is that niche you’re investigating really that hot? Here’s a tool that let’s you know how a particular product is selling and has sold at Amazon.com It’s great for checking trends and investigating if your niche is worth investing in. Crystal ball not included. You can see what they’ve listed there or type in [...]

I once had a subscriber to my ezine tell me she had a romance oriented site and she couldn’t get search engine traffic… I suppose it’s a niche that’s overworked by “other types” of sites. Hers was geared towards women and relationships, not … you know. Today if she’d emailed I’d suggest she try to [...]

From Dan Poynter The popularity of online radio programs and pod casts is growing daily and two mom writers have jumped on the bandwagon. Author Alana Morales joined forces with award winning author Paula Schmitt to create Mom Writer’s Talk Radio, which launched Friday, November 4th. The show, which will feature mom authors and tips [...]