Archive for October 19th, 2005

When I made my previous post about optimized press releases, it reminded me of one of my favorite success stories with press releases. Susan Blair found a product that she thought would empower women to protect themselves against attackers. She secured the rights to it but had little money to market it. She used press [...]

It never fails. Watch for it. It may come around sooner than you think. Whenever there’s talk of real estate bubble’s bursting, stock market’s falling, and other signs of economic woe, the talk turns to gold as a risk management tool to avoid inflation. No problem there. I agree. I’d love to own a ton [...]

From MSN.com’s Bill Fleckenstein June, I suggested that Time magazine’s cover story, “Home Sweet Home: Why We’re Going Gaga Over Real Estate,” might be signaling the peak. “Big dreams filled Rick and Christy Alonso when they bought their new house from Dominion Homes. Start a family. Build equity. Move to a larger house. But six [...]

David Frey brought my attention to this website: FirstPagePressRelease.com So what’s the scoop? Optimized press releases are a relatively little-known development in the world of search engine exposure. Within 24 hours, a well-optimized, properly distributed press release will climb to the first page of Google News and Yahoo! News. More than 27 million people use [...]

I spent all day Tuesday at a government sponsored “economic and education summit” that heralded the need for more higly skilled employees in the workforce to make our nation more competitive. Scientific skills in particular are in demand we’re told – and people to convey the wonder of science to our children. Then, ironically, I [...]